It's important to not misjudge this situation though, as Merge Dragons still leads the race with almost 45% market share on its own. The top dogs have been raking in a whopping $313 million (YTD) about 10% YoY growth in revenue, mainly thanks to EverMerge, Mergical and newcomer Merge Fables saving the day while Gram's isometric kingdoms of Magic and Dragons declined. Surprisingly, total market revenue for games with Merge Dragons' 'Traditional Merge-3' loop hasn't declined either (even though the number of downloads for these games did). Its developers are all sticking to their guns as we see conventionally casual-focused companies betting the majority of their monetisation on In-App Purchases, while hypercasual companies Lion and Voodoo include interstitial ads and have Rewarded Videos more deeply wedged inside their game economies. Over the last 12 months we have seen at least 16 new games with the Merge Mansion 'Casual Merge-2' loop start scaling their User Acquisition. Meanwhile I've been keeping a close eye on the Merge market, which means it's about time for a breakdown of what has happened in 2021 in this new and crazy market segment. 2021 will show who will come out victorious.'Īt Voodoo Berlin we have been one of those studios having worked harder than ever to lift Plantopia towards the top of the Merge charts, and what a journey it's been. In the same manner, a year ago, while helping out with Deconstructor of Fun's Puzzle Game predictions I wrote about Metacore's Merge Mansion: 'While the game is showing to have some challenges to expand its board in the long term, numerous other studios are quickly catching up with their own version of this highly engaging loop. It's the end of the year, which means we're reflecting on the times that have passed to make plans for the times ahead.

How to play best fiends forever